Marketing basics for the busy HME Provider
Marketing
Improved compliance and better health are the goals
Plus, seven steps for educational, patient-centered content
These bodies provide accreditation and consultative services
Generate new traffic with targeted event
The most important question to ask a new customer, what not to do at trade shows, and how to manage your mailing list
Seniors and baby boomers are online in larger numbers than you may realize
Building relationships, extending service and positioning your brand as the go-to resource
Ensure a smooth branding process through the foundational narrative, mnemonics and avoiding common pitfalls
Confessions of a Marketing Hitman
The new year could bring more lawsuits, but also more clarity
Factors and strategies for marketing to HME payers
The benefits of undergoing a business valuation before selling
These simple steps will attract cash buyers to buoy your business
Define the relationship between your online and in-store retail spaces to generate more sales