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CMS/Medicare
Why HMEs Should Know PDGM
It’s a key to building your brand & boosting your bottom line
Incontinence
HME Products
You Should Partner With Assisted Living Facilities to Solve Incontinence Problems
Tips for tapping into this market to grow your brand
cartoon robot using a megaphone to get customers' attention
Home Health
How to Reap the Rewards of Automation in Advertising
Rethink your marketing tactics to find & follow up on more leads
black senior woman comforts black senior man
Home Health
3 Tips for Educating Potential Clients About Their Homecare Options
Your staff can help promote your business
digital hippo compliance
Audits
A Look at the Potential HIPAA Pitfalls in Your Marketing Strategy
Things you might not have considered

to the future
Operations
When You Must Adapt Your Business—Or Die
8 steps to being out front on business innovation
digital marketing
Operations
Modern Solutions for Your Marketing Problems
It's more than flyers in a mailbox
red rotary dial phone
Operations
A Simple Plan for Re-Engaging Previous Patients
How HCR Home Care’s outreach efforts brought back business
Online Reviews
Operations
Don’t Run From Customer Reviews on the Internet
The good, the bad and the ugly—use reviews for your business
mergers
Home Health
Despite Pandemic, Purchase Demand Remains High
An optimistic look at the latest data on mergers & acquistions
recapitalization
Operations
Private Equity Recapitalization As a Succession Strategy
Understanding how to plan for your firm’s future

online storefront
Operations
Your Business Should Be Online
5 ways to get ready for retail in a COVID-19 economy
Call Centers
Operations
How to Improve Customer Service Representatives' Phone Performance
9 steps to improving the working environment
How to Shift Your Employees' Focus to the Customer
Operations
How to Shift Your Employees' Focus to the Customer
Boosting retail sales margins
ecommerce
HME Products
Creating a Road Map for E-Commerce Success
Analyzing the HME industry’s struggles to embrace online retail
Amazon
Aging in Place
Don’t Fight a Losing Battle Against Amazon
5 ways you can beat the online juggernaut on your own terms
4 Dangerous Marketing Myths
Operations
4 Dangerous Marketing Myths
Learn how these common misconceptions can hurt your marketing strategy

man in wheelchair
Wheelchairs/Scooters
When It Comes to Wheelchairs, You’re Doing It Wrong
Mistakes to avoid in marketing to people with disabilities
Social
Operations
5 Ways to Maximize Your Marketing Online
These DIY tools help connect with customers
Employee meeting
Home Health
3 Accreditation Checks to Avoid Surprises
Questions to ask your team when performing a quality check-up
Benji Sawyer
Operations
How to Protect Your Business in a Digital World
Complying with HIPAA in the face of data breaches and ransomware attacks
family conflict
Operations
How to Manage Conflict in Family-Owned Businesses
Mom always loved you best... & other workplace squabbles

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