WATERLOO, Iowa (August 25, 2022)—Essentially Women (EW), a division of VGM & Associates, has announced Lily, a new mother-baby program designed to help members grow their business in this fast-growing area of the women’s care industry.
Named after the flower associated with femininity, love and motherhood, Lily is focused on helping members support mothers and babies in every aspect, from pregnancy to new mom and beyond.