EXTON, Pennsylvania—AideChoice, an app-based platform connecting individuals with short-term non-medical homecare services, announced its official launch following an initial soft launch phase. AideChoice said the app was designed to address the growing need for flexible, on-demand homecare amid evolving health care trends and dispersed family networks.
Whether recovering from surgery, managing a temporary injury or needing help with daily activities like meal preparation, errands or personal care, users can access caregivers without long-term commitments. The platform focuses on services lasting 30 days or less, with options for as little as a few hours.
“Our vision for AideChoice stems from nearly two decades in the homecare industry, where we’ve seen firsthand the challenges of staffing and accessibility,” said Arianna Hairston, director of external affairs and consumer engagement at AideChoice. “As health care shifts toward community-based settings, more people are recovering at home without the built-in support of hospitals. We’re democratizing homecare by creating a marketplace that aggregates licensed agencies, ensures caregivers earn at least $20 per hour, and gives consumers control over their recovery. This isn’t just about convenience; it’s about empowering individuals and families during vulnerable times.”
Key features of the AideChoice app include:
- Network of Providers: Starting with six vetted homecare agencies in Philadelphia and the western suburbs—Visionary Helping Hands Home Care Agency, 365 Health Services, Partners in Care at Home, Griswold Home Care, Home Helpers Home Care of Downingtown and Hands from the Heart Home Healthcare Services—the platform ensures availability by distributing requests across partners.
- Transparency and Ratings: Caregivers receive profiles with user ratings, allowing consumers to view performance history, similar to ride-sharing apps. Real-time tracking provides peace of mind, showing when help is on the way.
- Gifting Care: A unique option to purchase short-term aide as a gift for family or friends, perfect for holidays, recoveries or travel, filling a gap in practical support beyond flowers or meals.
- Fair Compensation: All network agencies must pay caregivers a minimum of $20 per hour, attracting top talent and boosting retention in an industry facing labor shortages.
- Private-Pay Flexibility: Hourly rates or care packages, with no insurance required, making it accessible for short-term needs not covered by traditional plans.
“AideChoice cuts through the noise in a fragmented industry,” added Roosevelt Hairston, CEO at AideChoice. “With hundreds of home care agencies in Pennsylvania alone, consumers often struggle to find reliable, vetted options. Our app provides informed choice, transparency, and on-demand support that no single agency can offer alone. It’s about giving people agency in their care—whether they’re across the street or across the country.”