EXETER, Penn. (February 20, 2020)—Pride Mobility announced today the launch of its newly redesigned website pridemobility.com.

With a fresh look, the new website design features an accessible-friendly widget. While browsing the site, visitors can increase the type size, cursor size, highlight links and more. Another modern feature is a color selector on product pages, which shows what the product looks like in that color. In addition, the site utilizes email marketing automation technology and collects data based on the customer’s behavior while he or she visits the site.

“The redesign is meant to enrich the quality of our consumer’s journey and provide a clear understanding of the breadth of our product lines and their benefits,” said Rhonda Perko, vice president of marketing. “Our consumers are extremely savvy and know what they like when they see it. It is important for us to glean more insight into more high-tech products and specific features they would like to see in the future. We want to become their one true information source or ‘mobility product hub.’”

Jeff Distasio, Senior Director of Pride Sales, says the features of the new pridemobility.com make it the “gold standard of the industry.”

“Our redesigned website underscores Pride Mobility’s commitment to provide the best customer experience in the industry,” Distasio said. “We created a site that is more thoughtful, streamlined and full of useful information to help a consumer find the right product. It also offers unique enhancements like an accessibility widget. Combining these features with catalog-style photography and an easy-to-navigate dealer locator provides a truly one-of-a-kind consumer experience.”