AGOURA HILLS, Calif. (June 19, 2020)— Casamba, an electronic medical record provider serving the post-acute sector, has just issued a white paper on diversification. Contract therapy organizations and the skilled nursing facilities (SNF) they often partner with are at an inflection point. The population of the United States is rapidly aging as more and more baby boomers reach retirement age. One might think this is a potential boon for contract therapy firms, but it’s really more a time for introspection and re-envisioning what these businesses can and should do to thrive in an age of value-based health care, telehealth and changing consumer behavior. This explains why many of these firms are looking beyond the SNF to grow their bottom line.
Casamba’s white paper explores critical topics including:
- How we got to this point
- Ways these businesses can diversify
- Potential barriers to growth
- How to get on the path to long-term success