ATLANTA (July 15, 2022)—Brightree has launched the Brightree Digital Experience, new software tools that enable providers to streamline and improve the patient experience through automated and orchestrated text/email patient outreach to keep them updated, electronic documentation and signature capabilities, and video chat allowing for virtual patient support. This offering optimizes provider workflows and improves patient satisfaction, all without the need for the patient to download a mobile app or register for a patient portal. Integrated with the existing Brightree software, it provides a patient-centric experience that builds trust, saves staff time and improves coordination of care from referral to collections for home medical equipment (HME), pharmacy and home infusion providers.

With Brightree Digital Experience, providers can communicate with their patients in new ways without relying on traditional methods like faxing, mailing or calling. From welcome texts to appointment reminders and more, the texting orchestrator offers a variety of ways to stay connected with patients via SMS. eForms seamlessly integrate with the texting orchestrator and the Brightree system, to collect digital signatures and completed forms from patients. When more personalized communication needs arise, patients can video chat with their care teams to ask questions about their therapy. By streamlining communication and fostering collaboration, Brightree is helping providers improve patient engagement and optimize care coordination, significantly reducing staff time spent on manual tasks.

“The health care industry is undergoing major changes, with the rise of eCommerce and consumer-like mindsets that put patients first in all things,” said Brightree President and CEO Matt Mellott. “To succeed, HMEs and home infusion providers need to focus on creating outstanding patient experiences that go beyond just providing a product or service. Our new patient-centered experience is designed to help providers do just that.”

Today, 95% of home-based patients are craving an experience with their providers that includes instant communication. These patients also want communication in their preferred channels, which increasingly is text messages. In fact, only 25% of emails from businesses to consumers are ever read, while 82% of texts are read within five minutes.

Brightree Digital Experience is available now to Brightree customers looking to improve their workflow and optimize their patient engagement. 

To learn more, visit brightree.com/dx.