Is just one marketing plan enough? Probably not. I have spent a great deal of time comparing the home care sales business to other industries, but there

When the business cards on my desk begin to pile up, I know it's time to do something with them, and to be more careful as I collect them. I have always

Mary Johnson decided to find a local home medical equipment store to shop for her mother. She thought buying a bath seat would help, but she was not exactly

This summer's hottest movie is expected to be We all like the concept. Just the idea that one thing can be transformed into something else is pretty exciting.

There are always questions coming my way about how many calls to make in a week, how many presentations to make in a day, how many new customers to see

While writing about strategies, techniques, tasks and chores, I also want to share a view from the top of the sales process. Even though spending time

Have you ever been in your office or car at the end of the day wondering where all the time went? If you answered to that question, then you know the

After working with many companies in more than 30 years in the health care industry, I frequently hear owners, managers and supervisors telling about