September 2026
contributors
Author: Colette Weil
Author
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April 7, 2015
Harness the Power of Your Story
Even as marketing technology develops, the story remains your most dominant sales toolRead More →: Harness the Power of Your Story -
December 12, 2014
9 Rules for Product Marketing
Before taking on an additional product line or market segment, it pays to conduct due diligenceRead More →: 9 Rules for Product Marketing -
May 5, 2014
Customer Experience Consistency is Key to Increasing Revenue
Consider the customer’s journeyRead More →: Customer Experience Consistency is Key to Increasing Revenue -
November 19, 2013
Change Shoppers to Buyers with a Great Welcome
Creating a pleasant atmosphere and experienceRead More →: Change Shoppers to Buyers with a Great Welcome -
September 13, 2013
Smart Pricing Tactics for Retail
Make cash products work for youRead More →: Smart Pricing Tactics for Retail -
April 12, 2013
Capturing Media Attention
Smart strategies for getting free exposure for your HME/DME companyRead More →: Capturing Media Attention -
December 19, 2012
The Power of Promotions
Promoting your HME business will increase your salesRead More →: The Power of Promotions -
September 17, 2012
Marketing to Baby Boomers
A quick refresher course on reaching this crucial demographicRead More →: Marketing to Baby Boomers -
July 24, 2012
Facebook Marketing: Part II
Determining whether social networking is right for youRead More →: Facebook Marketing: Part II -
June 14, 2012
Facebook Marketing for Small Business: Part I
Is social networking right for you?Read More →: Facebook Marketing for Small Business: Part I -
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April 10, 2012
Encouraging Referrals
How three HME providers connect with customersRead More →: Encouraging Referrals


