Essentially Women hold annual conference in Orlando

Essentially Women GPO, a premier purchasing group for women’s health care products, conducted its 12th annual conference and trade show, Focus on the Future, in Orlando, Fla., March 11-13. Organizers reported that the event was well attended despite economic challenges and industry upheaval. Educational courses focuses on successful sales, merchandizing and marketing techniques; outlined the legal risks in the hiring and firing process; tackled tough Medicare billing issues and an audit update; and more.