Pride partners with Serta on lift chair

EXETER, Penn., March 19, 2013—Pride Mobility Products Corporation is pleased to announce an exclusive partnership with Serta on the launch of the new Serta Perfect Lift Chair. This collaboration brings America’s number-one selling lift chair brand together with the recognized bedding brand leader.
The Serta Perfect Lift Chair will be the first lift chair ever to feature Serta’s Cool Action gel memory foam for enhanced cooling comfort and more support where it’s needed. In addition, the lift chair features individually wrapped coil springs to provide a balanced seating experience and greater longevity than traditional foam bases, Pirelli Webbing that forms to users’ backs for personalized comfort, and much more.

The Serta Perfect Lift Chair is available in two of Pride’s most popular lift chair configurations, the Serta 525 and Serta 358, and features five attractive color options in Timber, Ember, Deep Sky, Field, and Oat from the Perfect Fabric Collection for a contemporary style that fits and enhances any home décor.
“Pride Mobility is delighted and honored to partner with Serta to bring the renowned comfort of the Serta brand to the lift chair market,” said Cy Corgan, Pride Mobility’s director of corporate sales. “Upon combining the time-tested construction and quality workmanship of Pride Lift Chairs with the superior level of comfort that is synonymous with every Serta product, we are delivering even more comfort and convenience to the lives of our customers.”

Serta is the number-one mattress manufacturer in the United States. The company’s product portfolio includes the only official mattress of the National Sleep Foundation, the Serta Perfect Sleeper and the revolutionary iComfort gel memory foam sleep system, both named Consumers Digest Best Buys. Serta also manufactures the upscale Trump Home and Perfect Day iSeries collections, featuring a combination of Serta’s exclusive gel memory foam and an advanced innerspring system.

Pride Mobility Products Corporation is the world’s leading designer and manufacturer of mobility products including Jazzy Power Chairs, Pride Scooters, Pride Lift Chairs, and Pride Lifts and Ramps. Quantum Rehab, a division of Pride Mobility, manufactures innovative, complex rehab solutions. Pride Mobility is dedicated to providing expertly designed, engineered, and tested products incorporating technologically innovative, intelligent features enabling end-users to achieve their mobility goals. Go online to www.pridemobility.com.