Patina Launches New Service to Make Care Accessible to MA Members

PHILADELPHIA—Patina, the virtual and in-home care provider, announced the launch of a new population health service called Patina Total Health (TM). The service provides personalized, age-friendly care and support to help Medicare Advantage plan members stay healthy, get the right care and more easily navigate their health care.

Eligible plan members can access Patina Total Health at no added cost and without changing their other providers or specialists. The service complements the care members already receive with a convenient virtual and in-home model designed specifically to support adults 65+.

“Patina Total Health is uniquely able to solve Medicare Advantage Plan profitability challenges at scale by addressing the root cause, which is that the majority of their members are seeking care from a health system that is not age-friendly,” said Jack Stoddard, Patina CEO. “The result is fragmentation, complexity and poor quality care for their members, and unnecessary and costly utilization for the health plan.”

Medicare Advantage beneficiaries with access to Patina Total Health are assigned a dedicated, physician-led care team that’s experienced working with older adults. The Patina team works with individuals to create a personalized care plan built around their goals and preferences. Patina helps them proactively manage their health, address quality improvement opportunities, avoid unnecessary care and keep other providers informed about their care.

According to Stoddard, Patina Total Health will generate significant value for Medicare Advantage beneficiaries and plans through a better, relationship-centered member experience, improved quality and STAR ratings and lower total cost of care. The company will initially launch the service with a national payer in the Charlotte, North Carolina, region, with plans to expand to additional payers in 2025 and beyond. Patina also serves the Charlotte region’s Medicare Advantage plans as an in-network primary care provider.