PORT WASHINGTON, New York—Drive DeVilbiss Healthcare announced it is returning to its original Drive Medical brand across all markets. The company said the move reflects a return to its roots and aims to establish a brand platform designed to support continued leadership, future acquisitions and global partnerships.
“The return to Drive Medical allows us to honor our heritage while presenting a cohesive identity that will guide our future growth,” said CEO Derek Lampert. “When our founders chose the name ‘Drive,’ they chose it for its meaning—momentum, purpose and a determination to push healthcare forward. That meaning has only grown stronger as we’ve evolved. Today, returning to Drive Medical brings our people, products and global partners back under a single, recognizable name that reflects our commitment to innovation, quality and patient-centered solutions.”
The rebrand will be phased across all communications, products and corporate materials. As part of this process, Drive Medical will position its portfolio of trusted brands, including the DeVilbiss Healthcare respiratory line, to establish the return of the original brand name.