Author
Ken Edmunds
Ken Edmunds has been active in the adult incontinence industry for more than 22 years and continues to be one of the leading advocates for person-centered incontinence care. Edmunds’ expertise has been shaped by years in long-term care and the memory care world and now extends to the homecare realm as key account manager for Abena.
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SalesTips for tapping into this market to grow your brand
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Retail/ShowroomHow to Overcome E-comm-itis Through Incontinence Sales
Reposition your incontinence aisle as the go-to source -
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MobilityIncontinence: The Why and Why Not of Tabbed Briefs
When disposable incontinence products for adults began to surface in the middle of the century preceding the one in which we now live and pee, the “adult diaper” quickly became the product of choice for our loved ones living with any form of incontinence. I’m purposely leaving out that era where, as adults, we were given a cloth diaper and a disposable underpad (then, and to some extent, now called a “chuck”) and patted on the head before bedtime by a nurse wearing a cap. Even when we began using disposable products, those “adult diapers” created only a momentary gap between the time our bladders emptied and the time that our clothes and linens were soaked (hence the continued need for “Mr. Chuck”). Back then,... -
Operations
Educating Customers on the Value of High-Quality Incontinence Products
The business case of spending more to pay less -
IncontinenceUnderstanding Comorbidity Helps Customers and Cashflow
Compassion and subtlety are key with new customers -
IncontinenceSuppose We Could Fix the Need for Double-Briefing
Trimming the cost of care has its downside -
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Billing/ReimbursementManaging Medicaid Patients in the Incontinence Market
How retail products can overcome reimbursement woes -
IncontinenceQuick Guide for Incontinence Care and Products
How to choose and fit pads, protective underwear and briefs for best results


