Managing the Financial Conversation With Emotional Intelligence

Insights from the Outside is a group of practicing clinician-owners from multiple healthcare disciplines including dentistry, audiology, ophthalmology and veterinary medicine. Uniquely created by CareCredit, the group’s purpose is to capture and share “best practices” to some of the common challenges all healthcare business owners face, such as attracting new patients/customers, patient/customer barriers to care, care acceptance, patient/customer retention, social media, team training and empowerment, and much more. Recently, the panel expanded to include practice administrators and office managers—professionals on the front line who are often the ones responsible for guiding the patient/customer from treatment recommendations to acceptance. The newest member to the panel is Patty Casebolt, the chief quality officer at Medical Eye Center in Medford, Oregon.