Veri, OURA Partner to Advance Metabolic Health

HELSINKI, Finland—Veri, a health care technology provider focusing on metabolic health, announced it has been acquired by ŌURA, a health technology company and maker of the Oura Ring, which provides 24/7 insights into sleep, fitness and stress for wellness. 

The acquisition aims to combine OURA’s prevention developments, in areas like as sleep, activity and stress, with Veri’s nutrition and metabolic health knowledge. Veri’s app reads data from continuious glucose monitoring (CGM) systems and the company’s website includes information on how to get a CGM in the United States without a doctor’s prescription.  

The companies said metabolic health is often a top priority among ŌURA members, with 97% expressing interest in understanding how their food choices affect their well-being. Veri and ŌURA aim to empower people to gain deeper insights into their overall health and deeper understandings of what metabolic health can mean for them.

“Veri and ŌURA are aligned in many ways; we were both founded in Finland with an approach to health that draws upon the Finns’ balanced and holistic way of living,” said Tom Hale, chief executive officer of OURA. “We are both mission-driven companies with lofty and ambitious goals to radically change health outcomes for people, and we believe in the role of technology in enabling that change. In fact, last year, we partnered with Veri to integrate ŌURA data into the Veri’s CGM experience so their members could see how their daily scores and biometrics impacted glucose levels, training and daily life.”

Veri will discontinue its continuous glucose monitoring operations and the Veri app by the end of 2024, in order to make way for more advancements through the new partnership.