What Is the Value of Your DME Business?
Income and market valuation approaches present issues
Strategies for Best Serving Your Market
Practice pointers for building customer trust
WATERLOO, Iowa (November 29, 2018)—In early November, a group of HME industry advocates convened at VGM headquarters in Waterloo, Iowa, for a workshop that shared best practices for digital...
4 Steps to Maximize Growth Strategy and Gain Competitive Advantage
Marketing basics for the busy HME Provider
Engage More Customers with a Dedicated Marketing Plan
Improved compliance and better health are the goals
Remote Patient Monitoring Brings New Opportunities for Branded Content
Plus, seven steps for educational, patient-centered content
EXETER, Penn. (June 14, 2018)—Pride Mobility Products is pleased to announce that its Facebook page recently reached a retail-mobility industry first, achieving 10,000 followers. With...
7 Ways to Improve Your Marketing Communication
Craft excellent messages that engage
NEW YORK (November 28, 2017)—Alliance Homecare—a concierge home health care provider serving individuals and families in New York City, Long Island, Westchester and the Lower Hudson Valley, has...
EXETER, Penn. (August 29, 2017)—Quantum Rehab is pleased to announce that the number of iLevel users has reached over 10,000, and continues growing. Launched in July 2015, iLevel elevates the...
NEW YORK (July 10, 2017)—United Spinal Association announced the appointment of Lisa Wells, vice president of marketing at Cure Medical from Las Vegas, Nevada, as a member of its Board of Directors....
How Digital Marketing Reaches Aging in Place Customers
Seniors and baby boomers are online in larger numbers than you may realize
LOUISVILLE, Ky., and OVERLAND PARK, Kan. (April 19 2017)—Vitals Software, a provider of senior living software applications for independent living, assisted living and memory care communities and...
NEWPORT BEACH, Calif. (February 2, 2017)—Cure Medical, the only intermittent catheter manufacturer that donates 10 percent of net profits to scientific research, announced today that Lisa Wells will...
Marketing Limitations in Health Care
Some HME providers utilize creative marketing strategies to gain a greater market share in the industry, attempting to distinguish themselves from competitors. Unfortunately, some creative marketing...
In-Store Marketing Makeover
These simple steps will attract cash buyers to buoy your business