TAMPA (Dec. 15, 2014)—Independent Medical Co-Op (IMCO), Daytona Beach, FL and Get Social Consulting, Tampa, FL, have teamed up to offer industry-leading digital marketing services to DME/HME providers who are seeking to improve their digital marketing, social media and e-commerce/retail cash sales.
IMCO recently launched their new Home Care initiative, a dedicated membership group serving Independent DME/HME dealers through the United States. IMCO Home Care provides for its members the best in Home Care manufacturers at contracted prices, as well as resources essential to efficient and profitable businesses. To that regard, IMCO has partnered with Get Social Consulting as their digital marketing service provider for IMCO Home Care and its members.
"IMCO Home Care is very excited to partner with Get Social Consulting! Lisa Wells is well known in our industry as an expert in home care marketing and a great advocate for people with disabilities," stated Pam Wedow, Vice President & General Manager of IMCO Home Care.
Get Social Consulting, whose areas of service include providing digital marketing and social media programs, as well as creating e-commerce platforms and traditional marketing plans for DME providers and medical device manufacturers, will be the digital marketing service provider recommended by the association. IMCO's new Home Care group will also be offering active members discounted rates for Get Social Consulting services.
"We are thrilled to partner with IMCO Home Care to offer digital marketing support to their members. As the industry has shifted dramatically over the last few years in terms of how providers go to market, supporting their online marketing efforts is a strategic member benefit that may boost their overall sales success," said Lisa Wells, President of Get Social Consulting.
One of the immediate member benefits of this partnership is an educational webinar series on digital marketing and e-commerce best practices, hosted by Lisa Wells of Get Social Consulting and Pam Wedow of IMCO Homecare. The first installment of the series, 10 Marketing Ideas to Drive Your Sales in 2015, will take place on Thursday, February 12, 2015. Thanks to an educational grant provided by Covidien, the webinar is free for IMCO Home Care members to attend.